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Consumer Choice

Shop the Consumer Choice collection at Royal Furniture Philly in Philadelphia, PA. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in Philadelphia to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the Philadelphia, PA area. Financing options available.

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$1,609.30
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$1,237.92
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Burkhaus Dining Server

Dressed to thrill, this simply stunning dining server offers a high-design look at a down-to-earth price. Ultra sleek lines are accentuated with a ...

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Burkhaus Dining Extension Table

Dressed to thrill, this simply stunning dining table offers a high-design look at a down-to-earth price. Ultra sleek lines are accentuated with a d...

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Belachime Nightstand

With its clean-lined look and modern attitude, this nightstand is a fresh style awakening. A warm charcoal hue over replicated oak grain easily com...

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Belachime Dresser

With its clean-lined look and modern attitude, this dresser is a fresh style awakening. A warm charcoal hue over replicated oak grain easily comple...

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$294.64
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Belachime Chest of Drawers

With its clean-lined look and modern attitude, this chest of drawers is a fresh style awakening. A warm charcoal hue over replicated oak grain easi...

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Baystorm Dresser

Beachy style and lots of storage go hand in hand with this dresser. Its driftwood and surfer-inspired smoky finish creates a rustic look that's per...

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Baystorm Chest of Drawers

Beachy style and lots of storage go hand in hand with this chest. Its driftwood and surfer-inspired smoky finish creates a rustic look that's perfe...

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Baystorm Bedroom Mirror

Reflect in the beachy style of this mirror. A driftwood and surfer-inspired smoky finish gives it a rustic look that's perfect for setting the scen...

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$225.65
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Anarasia Nightstand

This nightstand's crisp cottage white gives traditional Louis Philippe profiling a delightful style awakening. The look is timeless. The feel? Righ...

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Anarasia Dresser

This dresser's crisp cottage white gives traditional Louis Philippe profiling a delightful style awakening. The look is timeless. The feel? Right a...

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$481.00
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$481.00
$370.00
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$370.00
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$445.38
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$342.60
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Anarasia Chest of Drawers

This chest of drawer's crisp cottage white gives traditional Louis Philippe profiling a delightful style awakening. The look is timeless. The feel?...

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$445.38
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$342.60
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Navi Living Room Set image
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$1,396.20 - $2,042.30
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$1,074.00 - $1,571.00
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Navi Living Room Set

If you love the cool look of leather but long for the warm feel of fabric, you can take comfort in this 2-piece set with sofa and loveseat. Wrapped...

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$1,960.50 - $3,017.30
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Top Tier Reclining Sectional with Chaise

Experience unparalleled comfort with this reclining sectional with chaise. ItÕs a stylish and invitingly soft lookÑmade all the more appealing by c...

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Haddigan Counter Height Dining Bench

What’s fresh on the menu? The addition of bench seating in the dining room. With its plush cushioning and stylish button-tufted faux leather uphols...

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$2,765.75 - $3,849.69
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$2,127.50 - $2,961.30
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Clare View Outdoor Sectional

An effortlessly elegant choice in outdoor furniture, this sectional marries sturdiness and style in such a delightful way. Specifications▶ Specifi...

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$4,048.72 - $4,360.59
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$3,114.40 - $3,354.30
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Acklen Place Power Reclining Sectional with Chaise

Enjoy the endless adaptability of this power reclining sectional with chaise. Whether youÕre hosting guests, setting up for movie night or just nee...

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$4,774.38 - $6,880.12
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$3,672.60 - $5,292.40
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Double Deal Reclining Sectional

This power reclining sectional is the perfect combination of sleek style and thoughtful functionality. Engineered for comfort and convenience, it o...

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$4,774.38 - $6,880.12
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$985.14
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$757.80
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Ryandale Bookcase

Classic in design with a dash of textural appeal, this bookcase provides endless possibilities for displaying your decor. Five shelves offer the pe...

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$757.80
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$2,227.63 - $2,973.85
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$1,713.56 - $2,287.58
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Terra Sleep Medium Mattress

Peaceful zzz’s, positive impact. This mattress prioritizes conscious craftsmanship without sacrificing the luxurious sleep you love. Pressure-relie...

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$2,227.63 - $2,973.85
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$1,891.81 - $2,607.64
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$1,455.24 - $2,005.88
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Millennium Luxury Plush Gel Latex Hybrid Mattress

Discover the luxury of this hybrid plush mattress. A layer of cooling gel latex and two layers of temperature-regulating material keep you at a com...

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$1,891.81 - $2,607.64
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$1,448.23 - $2,191.70
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$1,114.02 - $1,685.92
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Millennium Cushion Firm Gel Memory Foam Hybrid Mattress

Discover the luxury of this twin XL hybrid mattress. Two layers of temperature-regulating material keep you at a comfortable temperature all night ...

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$1,448.23 - $2,191.70
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$1,355.64 - $2,150.23
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$1,042.80 - $1,654.02
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Millennium Luxury Gel Memory Foam Mattress

When it comes to your comfort, discover the luxury of this queen gel memory foam mattress. Cooling gel copper-infused memory foam and two layers of...

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$1,355.64 - $2,150.23
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$3,742.05 - $3,903.25
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$2,878.50 - $3,002.50
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Next-Gen DuraPella Living Room Set

Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this seating package, you can m...

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$3,742.05 - $3,903.25
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$2,878.50 - $3,002.50
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$2,015.91
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$1,550.70
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Next-Gen DuraPella Power Reclining Sectional Loveseat with Console

Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...

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$2,015.91
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$1,550.70
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Consumer Choice — Frequently Asked Questions

What is the Consumer Choice collection?

Consumer Choice gathers the pieces our customers love most at Royal Furniture Philly (Philadelphia, PA) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.

Why should I shop Consumer Choice?

If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.

Do you deliver Consumer Choice items?

Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.

Can I finance a Consumer Choice purchase?

Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.

Can I see these items in person?

Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.

What if my item arrives damaged?

Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.

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