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Consumer Choice

Shop the Consumer Choice collection at Royal Furniture Philly in Philadelphia, PA. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in Philadelphia to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the Philadelphia, PA area. Financing options available.

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$3,840.20 - $4,500.60
$3,840.20 - $4,500.60
$3,840.20
$2,954.00 - $3,462.00
$2,954.00 - $3,462.00
$2,954.00

Rawcliffe Living Room Set

If you love the idea of contemporary style that’s ultra warm and inviting, this 4-piece sectional with ottoman is casual refinement you’ll love liv...

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$3,840.20 - $4,500.60
$3,840.20 - $4,500.60
$3,840.20
$2,954.00 - $3,462.00
$2,954.00 - $3,462.00
$2,954.00
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$1,639.30 - $2,323.10
$1,639.30 - $2,323.10
$1,639.30
$1,261.00 - $1,787.00
$1,261.00 - $1,787.00
$1,261.00

Allmaxx Living Room Set

Why sacrifice comfort for style (or style for comfort) when you can have the best of both in this sofa and loveseat in pewter gray. Elements includ...

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$1,639.30 - $2,323.10
$1,639.30 - $2,323.10
$1,639.30
$1,261.00 - $1,787.00
$1,261.00 - $1,787.00
$1,261.00
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$863.20 - $2,259.40
$863.20 - $2,259.40
$863.20
$664.00 - $1,738.00
$664.00 - $1,738.00
$664.00

Altari Living Room Set

If style is the question, then this sofa and loveseat set is the answer. Sporting clean lines and sleek track arms, the decidedly contemporary prof...

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$863.20 - $2,259.40
$863.20 - $2,259.40
$863.20
$664.00 - $1,738.00
$664.00 - $1,738.00
$664.00
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$2,527.20 - $3,484.00
$2,527.20 - $3,484.00
$2,527.20
$1,944.00 - $2,680.00
$1,944.00 - $2,680.00
$1,944.00

Bovarian Living Room Set

Whether your style is clean and contemporary or cozy modern farmhouse, this sectional and ottoman in a stone-tone neutral upholstery brings your vi...

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$2,527.20 - $3,484.00
$2,527.20 - $3,484.00
$2,527.20
$1,944.00 - $2,680.00
$1,944.00 - $2,680.00
$1,944.00
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Genoa Sofa Chaise image
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$1,547.00
$1,547.00 - $1,547.00
$1,547.00
$1,190.00
$1,190.00 - $1,190.00
$1,190.00

Genoa Sofa Chaise

Catering to your fashionable and relaxed lifestyle, this sofa chaise is a handsome marriage of masculine and feminine sensibilities. A soft-to-the-...

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$1,547.00
$1,547.00 - $1,547.00
$1,547.00
$1,190.00
$1,190.00 - $1,190.00
$1,190.00
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Rawcliffe Oversized Accent Ottoman image
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$666.90
$666.90 - $666.90
$666.90
$513.00
$513.00 - $513.00
$513.00

Rawcliffe Oversized Accent Ottoman

Make room for big-time comfort and style with this oversized ottoman. Designed to multitask as a footrest and casually cool coffee table, this firm...

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$666.90
$666.90 - $666.90
$666.90
$513.00
$513.00 - $513.00
$513.00
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Lindyn Chaise image
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$934.70
$934.70 - $934.70
$934.70
$719.00
$719.00 - $719.00
$719.00

Lindyn Chaise

Plush and posh. Showcase your eye for on-trend texture with the statement-making cord upholstery of this chaise. Its stunningly soft fabric entices...

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$934.70
$934.70 - $934.70
$934.70
$719.00
$719.00 - $719.00
$719.00
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Soletren Sofa Sleeper image
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$1,653.60
$1,653.60 - $1,653.60
$1,653.60
$1,272.00
$1,272.00 - $1,272.00
$1,272.00

Soletren Sofa Sleeper

Flaunting a trendsetting silhouette, this sofa sleeper puts the contemporary in your contemporary home. Its “three over two” profile eliminates the...

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$1,653.60
$1,653.60 - $1,653.60
$1,653.60
$1,272.00
$1,272.00 - $1,272.00
$1,272.00
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Rawcliffe Sectional image
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$3,173.30 - $4,494.10
$3,173.30 - $4,494.10
$3,173.30
$2,441.00 - $3,457.00
$2,441.00 - $3,457.00
$2,441.00

Rawcliffe Sectional

If you love the idea of contemporary style that’s ultra warm and inviting, this sectional is casual refinement you’ll love living with. Lightening ...

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$3,173.30 - $4,494.10
$3,173.30 - $4,494.10
$3,173.30
$2,441.00 - $3,457.00
$2,441.00 - $3,457.00
$2,441.00
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Lindyn Super Chaise image
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$2,334.80
$2,334.80 - $2,334.80
$2,334.80
$1,796.00
$1,796.00 - $1,796.00
$1,796.00

Lindyn Super Chaise

Plush and posh. Showcase your eye for on-trend texture with the statement-making cord upholstery of this double-chaise sectional. Its stunningly so...

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$2,334.80
$2,334.80 - $2,334.80
$2,334.80
$1,796.00
$1,796.00 - $1,796.00
$1,796.00
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Bovarian Sectional image
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$1,925.30 - $2,882.10
$1,925.30 - $2,882.10
$1,925.30
$1,481.00 - $2,217.00
$1,481.00 - $2,217.00
$1,481.00

Bovarian Sectional

Whether your vision is clean and contemporary or cozy modern farmhouse, this sectional in a stone-tone neutral upholstery has the corner on style. ...

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$1,925.30 - $2,882.10
$1,925.30 - $2,882.10
$1,925.30
$1,481.00 - $2,217.00
$1,481.00 - $2,217.00
$1,481.00
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Altari 2-Piece Sleeper Sectional with Chaise image
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$1,969.50
$1,969.50 - $1,969.50
$1,969.50
$1,515.00
$1,515.00 - $1,515.00
$1,515.00

Altari 2-Piece Sleeper Sectional with Chaise

If style is the question, then this sleeper sectional is the answer. Sporting clean lines and sleek track arms, the decidedly contemporary profile ...

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$1,969.50
$1,969.50 - $1,969.50
$1,969.50
$1,515.00
$1,515.00 - $1,515.00
$1,515.00
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Altari 2-Piece Sectional with Chaise image
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$1,527.50
$1,527.50 - $1,527.50
$1,527.50
$1,175.00
$1,175.00 - $1,175.00
$1,175.00

Altari 2-Piece Sectional with Chaise

If style is the question, then this sectional is the answer. Sporting clean lines and sleek track arms, the decidedly contemporary profile is enhan...

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$1,527.50
$1,527.50 - $1,527.50
$1,527.50
$1,175.00
$1,175.00 - $1,175.00
$1,175.00
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$967.20 - $3,868.80
$967.20 - $3,868.80
$967.20
$744.00 - $2,976.00
$744.00 - $2,976.00
$744.00

Bales Modular Seating

Be bold with a modern take on seating. Specifications▶ Specifications Details Brand Name Signature Design by Ashley Material Fabric|Wood Produc...

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$967.20 - $3,868.80
$967.20 - $3,868.80
$967.20
$744.00 - $2,976.00
$744.00 - $2,976.00
$744.00
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$1,729.00
$1,729.00 - $1,729.00
$1,729.00
$1,330.00
$1,330.00 - $1,330.00
$1,330.00

Newellen Sectional with Double Chaise

Why choose between classic comfort and modern design? This sectional with double chaise welcomes day-to-day relaxation in style. Its dimensional, m...

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$1,729.00
$1,729.00 - $1,729.00
$1,729.00
$1,330.00
$1,330.00 - $1,330.00
$1,330.00
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$2,325.70
$2,325.70 - $2,325.70
$2,325.70
$1,789.00
$1,789.00 - $1,789.00
$1,789.00

Newellen Sleeper Sectional with Chaise

Why choose between classic comfort and modern design? This sleeper sectional with chaise welcomes day-to-day relaxation in style. Its dimensional, ...

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$2,325.70
$2,325.70 - $2,325.70
$2,325.70
$1,789.00
$1,789.00 - $1,789.00
$1,789.00
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$356.20
$356.20 - $356.20
$356.20
$274.00
$274.00 - $274.00
$274.00

Newellen Oversized Accent Ottoman

Why choose between classic comfort and modern design? This oversized accent ottoman welcomes day-to-day relaxation in style. Its dimensional, mensw...

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$356.20
$356.20 - $356.20
$356.20
$274.00
$274.00 - $274.00
$274.00
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$1,563.90 - $3,820.70
$1,563.90 - $3,820.70
$1,563.90
$1,203.00 - $2,939.00
$1,203.00 - $2,939.00
$1,203.00

Dark Knight Sectional with Chaise

Wrapped in luxuriously soft jumbo corduroy, this sectional with chaise takes cozy and inviting to a higher level. The sumptuous piece is perfect fo...

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$1,563.90 - $3,820.70
$1,563.90 - $3,820.70
$1,563.90
$1,203.00 - $2,939.00
$1,203.00 - $2,939.00
$1,203.00
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$2,069.60 - $3,165.50
$2,069.60 - $3,165.50
$2,069.60
$1,592.00 - $2,435.00
$1,592.00 - $2,435.00
$1,592.00

Midnight-Madness Sectional

Wrapped in luxuriously soft jumbo corduroy, this sectional takes cozy and inviting to a higher level. The sumptuous piece is perfect for unwinding ...

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$2,069.60 - $3,165.50
$2,069.60 - $3,165.50
$2,069.60
$1,592.00 - $2,435.00
$1,592.00 - $2,435.00
$1,592.00
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$1,895.40
$1,895.40 - $1,895.40
$1,895.40
$1,458.00
$1,458.00 - $1,458.00
$1,458.00

Midnight-Madness Sectional Sofa with Chaise

Wrapped in luxuriously soft jumbo corduroy, this sectional sofa with chaise takes cozy and inviting to a higher level. The sumptuous piece is perfe...

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$1,895.40
$1,895.40 - $1,895.40
$1,895.40
$1,458.00
$1,458.00 - $1,458.00
$1,458.00
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$456.30
$456.30 - $456.30
$456.30
$351.00
$351.00 - $351.00
$351.00

Midnight-Madness Oversized Accent Ottoman

Wrapped in luxuriously soft jumbo corduroy, this oversized accent ottoman takes cozy and inviting to a higher level. The sumptuous piece is perfect...

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$456.30
$456.30 - $456.30
$456.30
$351.00
$351.00 - $351.00
$351.00
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$1,521.00
$1,521.00 - $1,521.00
$1,521.00
$1,170.00
$1,170.00 - $1,170.00
$1,170.00

Midnight-Madness Oversized Chaise

Wrapped in luxuriously soft jumbo corduroy, this oversized chaise takes cozy and inviting to a higher level. The sumptuous piece is perfect for unw...

View full details
$1,521.00
$1,521.00 - $1,521.00
$1,521.00
$1,170.00
$1,170.00 - $1,170.00
$1,170.00
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Maggie Sofa image
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$1,145.30
$1,145.30 - $1,145.30
$1,145.30
$881.00
$881.00 - $881.00
$881.00

Maggie Sofa

Classic comfort gets a mod twist with this sofa. Its minimalistic approach and structured silhouette bring a clean-lined design element to your liv...

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$1,145.30
$1,145.30 - $1,145.30
$1,145.30
$881.00
$881.00 - $881.00
$881.00
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Maggie Loveseat image
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$1,056.90
$1,056.90 - $1,056.90
$1,056.90
$813.00
$813.00 - $813.00
$813.00

Maggie Loveseat

Classic comfort gets a mod twist with this loveseat. Its minimalistic approach and structured silhouette bring a clean-lined design element to your...

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$1,056.90
$1,056.90 - $1,056.90
$1,056.90
$813.00
$813.00 - $813.00
$813.00
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Consumer Choice — Frequently Asked Questions

What is the Consumer Choice collection?

Consumer Choice gathers the pieces our customers love most at Royal Furniture Philly (Philadelphia, PA) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.

Why should I shop Consumer Choice?

If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.

Do you deliver Consumer Choice items?

Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.

Can I finance a Consumer Choice purchase?

Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.

Can I see these items in person?

Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.

What if my item arrives damaged?

Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.

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