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Consumer Choice

Shop the Consumer Choice collection at Royal Furniture Philly in Philadelphia, PA. This curated collection highlights top-rated furniture picks across living room, bedroom, dining room, and more — pieces recognized for their combination of quality construction, everyday value, and on-trend style. If you're looking for furniture that has been vetted for comfort, durability, and customer satisfaction, the Consumer Choice collection is a great place to start. Whether you're furnishing a new home or refreshing a single room, these selections make shopping easier by narrowing the field to proven favorites. Browse sofas, bedroom sets, dining tables, accent pieces, and more from the collection. Visit our furniture showroom in Philadelphia to see Consumer Choice pieces on display, or browse the full collection online. Our team is here to help you find the right pieces for your home. Delivery and flexible financing are available throughout the Philadelphia, PA area. Financing options available.

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Jocelyne Tray (Set of 2) image Save 23% Save %
$174.85
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$174.85
$134.50
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$134.50

Jocelyne Tray (Set of 2)

Serve it up in style. Whether reserved for special gatherings or part of your everyday table display, this set of wood and metal trays is loaded wi...

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$174.85
$174.85 - $174.85
$174.85
$134.50
$134.50 - $134.50
$134.50
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Jolina Box (Set of 3) image Save 23% Save %
$107.25
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$107.25
$82.50
$82.50 - $82.50
$82.50

Jolina Box (Set of 3)

This set of three keepsake boxes makes storage so quietly understated. The black cover is complemented inside with a black velvet lining. The perfe...

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$107.25
$107.25 - $107.25
$107.25
$82.50
$82.50 - $82.50
$82.50
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Juararo Bed image Save up to 23% Save %
$552.29 - $959.06
$552.29 - $959.06
$552.29
$424.84 - $737.74
$424.84 - $737.74
$424.84

Juararo Bed

Get the look of posh barn wood without setting foot in a salvage yard. Replicated rough-sawn oak of this California king poster bed has a vintage-s...

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$552.29 - $959.06
$552.29 - $959.06
$552.29
$424.84 - $737.74
$424.84 - $737.74
$424.84
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Ralinksi Dresser image Save 23% Save %
$415.69
$415.69 - $415.69
$415.69
$319.76
$319.76 - $319.76
$319.76

Ralinksi Dresser

With its clean-lined look and modern attitude, this dresser is a fresh style awakening. A warm gray hue over replicated oak grain easily complement...

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$415.69
$415.69 - $415.69
$415.69
$319.76
$319.76 - $319.76
$319.76
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Ralinksi Bedroom Mirror image
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$100.96
$100.96 - $100.96
$100.96
$77.66
$77.66 - $77.66
$77.66

Ralinksi Bedroom Mirror

With its clean-lined look and modern attitude, this mirror is a fresh style awakening. A warm gray hue over replicated oak grain easily complements...

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$100.96
$100.96 - $100.96
$100.96
$77.66
$77.66 - $77.66
$77.66
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Ralinksi Chest of Drawers image
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$383.03
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$383.03
$294.64
$294.64 - $294.64
$294.64

Ralinksi Chest of Drawers

With its clean-lined look and modern attitude, this chest of drawers is a fresh style awakening. A warm gray hue over replicated oak grain easily c...

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$383.03
$383.03 - $383.03
$383.03
$294.64
$294.64 - $294.64
$294.64
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Ralinksi Nightstand image
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$258.31
$258.31 - $258.31
$258.31
$198.70
$198.70 - $198.70
$198.70

Ralinksi Nightstand

With its clean-lined look and modern attitude, this nightstand is a fresh style awakening. A warm gray hue over replicated oak grain easily complem...

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$258.31
$258.31 - $258.31
$258.31
$198.70
$198.70 - $198.70
$198.70
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Ralinksi Dresser and Mirror image
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$516.65
$516.65 - $516.65
$516.65
$397.42
$397.42 - $397.42
$397.42

Ralinksi Dresser and Mirror

With its clean-lined look and modern attitude, this dresser and mirror is a fresh style awakening. A warm gray hue over replicated oak grain easily...

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$516.65
$516.65 - $516.65
$516.65
$397.42
$397.42 - $397.42
$397.42
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Willowton Dresser image
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$668.07
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$668.07
$513.90
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$513.90

Willowton Dresser

This dresser is the ultimate statement piece for your coastal cottage or shabby chic inspired retreat. A whitewash finish on the drawers and sides ...

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$668.07
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$668.07
$513.90
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$513.90
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Willowton Bedroom Mirror image
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$100.96
$100.96 - $100.96
$100.96
$77.66
$77.66 - $77.66
$77.66

Willowton Bedroom Mirror

This mirror is the ultimate statement piece for a coastal cottage or shabby chic inspired retreat. Its whitewash finish is wonderfully easy on the ...

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$100.96
$100.96 - $100.96
$100.96
$77.66
$77.66 - $77.66
$77.66
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Willowton Chest of Drawers image
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$543.37
$543.37 - $543.37
$543.37
$417.98
$417.98 - $417.98
$417.98

Willowton Chest of Drawers

This chest of drawers is the ultimate statement piece for your coastal cottage or shabby chic inspired retreat. A whitewash finish on the drawers a...

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$543.37
$543.37 - $543.37
$543.37
$417.98
$417.98 - $417.98
$417.98
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Willowton Dressing Chest image
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$926.38
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$926.38
$712.60
$712.60 - $712.60
$712.60

Willowton Dressing Chest

This dressing chest is the ultimate statement piece for a coastal cottage or shabby chic inspired retreat. A whitewash finish on the drawers and si...

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$926.38
$926.38 - $926.38
$926.38
$712.60
$712.60 - $712.60
$712.60
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Willowton Nightstand image
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$335.53
$335.53 - $335.53
$335.53
$258.10
$258.10 - $258.10
$258.10

Willowton Nightstand

This nightstand is the ultimate statement piece for your coastal cottage or shabby chic inspired retreat. A whitewash finish on the drawers and sid...

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$335.53
$335.53 - $335.53
$335.53
$258.10
$258.10 - $258.10
$258.10
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Willowton Dresser and Mirror image
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$769.03
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$769.03
$591.56
$591.56 - $591.56
$591.56

Willowton Dresser and Mirror

This dresser and mirror set is the ultimate statement piece for your coastal cottage or shabby chic inspired retreat. A whitewash finish on the dra...

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$769.03
$769.03 - $769.03
$769.03
$591.56
$591.56 - $591.56
$591.56
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Willowton Bed with 2 Storage Drawers image
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$783.87 - $941.23
$783.87 - $941.23
$783.87
$602.98 - $724.02
$602.98 - $724.02
$602.98

Willowton Bed with 2 Storage Drawers

This twin panel bed with storage is the ultimate statement piece for a coastal cottage or shabby chic inspired retreat. Its whitewash finish is won...

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$783.87 - $941.23
$783.87 - $941.23
$783.87
$602.98 - $724.02
$602.98 - $724.02
$602.98
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Willowton Bed image
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$421.62 - $1,152.06
$421.62 - $1,152.06
$421.62
$324.32 - $886.20
$324.32 - $886.20
$324.32

Willowton Bed

The ultimate look for a beach cottage or shabby chic inspired retreat, this California king panel bed carries you away to a dreamy time and place. ...

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$421.62 - $1,152.06
$421.62 - $1,152.06
$421.62
$324.32 - $886.20
$324.32 - $886.20
$324.32
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Wynnlow Dresser image
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$543.37
$543.37 - $543.37
$543.37
$417.98
$417.98 - $417.98
$417.98

Wynnlow Dresser

This dresser is sure to win your heart with its daring, designer take on modern rustic style. The dresser’s crisp, clean and minimalist-chic profil...

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$543.37
$543.37 - $543.37
$543.37
$417.98
$417.98 - $417.98
$417.98
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Wynnlow Chest of Drawers image
Save 23% Save %
$543.37
$543.37 - $543.37
$543.37
$417.98
$417.98 - $417.98
$417.98

Wynnlow Chest of Drawers

This chest of drawers is sure to win your heart with its daring designer take on modern rustic. The bedroom chest’s crisp, clean and minimalist-chi...

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$543.37
$543.37 - $543.37
$543.37
$417.98
$417.98 - $417.98
$417.98
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Wynnlow Nightstand image
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$335.53
$335.53 - $335.53
$335.53
$258.10
$258.10 - $258.10
$258.10

Wynnlow Nightstand

This nightstand is sure to win your heart with its daring designer take on modern rustic. The nightstand’s crisp, clean and minimalist-chic profile...

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$335.53
$335.53 - $335.53
$335.53
$258.10
$258.10 - $258.10
$258.10
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Wynnlow Dresser and Mirror image
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$644.33
$644.33 - $644.33
$644.33
$495.64
$495.64 - $495.64
$495.64

Wynnlow Dresser and Mirror

This dresser and mirror set is sure to win your heart with its daring designer take on modern rustic. The dresser and mirror's crisp, clean and min...

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$644.33
$644.33 - $644.33
$644.33
$495.64
$495.64 - $495.64
$495.64
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$481.03 - $1,024.35
$481.03 - $1,024.35
$481.03
$370.02 - $787.96
$370.02 - $787.96
$370.02

Wynnlow Bed

This king upholstered poster bed is sure to win your heart with its daring designer take on modern rustic. The bed’s crisp, clean and minimalist-ch...

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$481.03 - $1,024.35
$481.03 - $1,024.35
$481.03
$370.02 - $787.96
$370.02 - $787.96
$370.02
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Wynnlow Crossbuck Bed image
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$386.00 - $831.38
$386.00 - $831.38
$386.00
$296.92 - $639.52
$296.92 - $639.52
$296.92

Wynnlow Crossbuck Bed

This queen crossbuck panel bed is sure to win your heart with its daring designer take on modern rustic. The bed’s crisp, clean and minimalist-chic...

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$386.00 - $831.38
$386.00 - $831.38
$386.00
$296.92 - $639.52
$296.92 - $639.52
$296.92
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Trinell Dresser image
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$709.64
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$709.64
$545.88
$545.88 - $545.88
$545.88

Trinell Dresser

This dresser makes home on the range look so alluring. The aesthetic is earthy yet clean and sophisticated, with a rustic finish, plank-style detai...

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$709.64
$709.64 - $709.64
$709.64
$545.88
$545.88 - $545.88
$545.88
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Trinell Youth Chest of Drawers image
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$578.99
$578.99 - $578.99
$578.99
$445.38
$445.38 - $445.38
$445.38

Trinell Youth Chest of Drawers

Whether she loves horses or he's a cowboy at heart, this chest of drawers matches their authenticity. Its rustic finish, plank-style details and na...

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$578.99
$578.99 - $578.99
$578.99
$445.38
$445.38 - $445.38
$445.38
Save 23% Save %

Consumer Choice — Frequently Asked Questions

What is the Consumer Choice collection?

Consumer Choice gathers the pieces our customers love most at Royal Furniture Philly (Philadelphia, PA) — the styles that get chosen, reviewed well, and reordered again and again. Think of it as a shortcut to our proven favorites.

Why should I shop Consumer Choice?

If you want something dependable without combing through the entire catalog, this is a great place to start — it's a curated shortlist of best-sellers from Ashley Furniture that have already won people over.

Do you deliver Consumer Choice items?

Yes. We deliver throughout our local service area — see our shipping & delivery policy for timelines and coverage, or contact us for a quote.

Can I finance a Consumer Choice purchase?

Yes. We offer financing options on qualifying purchases, often with promotional low- or no-interest plans.

Can I see these items in person?

Many of our most popular pieces are on display in the showroom, though the floor selection rotates. Please contact us to confirm a specific item is available to view before you visit.

What if my item arrives damaged?

Inspect it at delivery, note any damage on the paperwork, take photos, and contact us right away. We'll arrange a repair, replacement, or return under our return policy.

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