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Signature Design by Ashley

Shop the Signature Design collection at Royal Furniture Philly in Philadelphia, PA. Signature Design is one of the most recognized names in home furnishing, offering an expansive range of furniture across living room, bedroom, dining room, home office, and home accent categories. The collection is known for combining on-trend style with reliable construction and accessible pricing — making it a go-to choice for homeowners who want well-designed furniture without the high-end price tag. Whether you're furnishing a single room or an entire home, Signature Design offers enough variety in styles, finishes, and configurations to cover every need. From casual contemporary sofas to classic bedroom sets to modern dining tables, the collection has something for every room and every taste. Browse the Signature Design lineup online or visit our furniture showroom in Philadelphia to see the collection in person. Delivery and flexible financing available. Financing options available.

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Brogliano Loveseat

Effortlessly stylish, indulgently comfortable. This loveseat encourages everyday relaxation with invitingly plush, extra-spacious cushions. It embo...

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Brogliano Ottoman

Effortlessly stylish, indulgently comfortable. This ottoman encourages everyday relaxation with an invitingly plush, spacious cushion. It embodies ...

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Brogliano Oversized Chair

Effortlessly stylish, indulgently comfortable. This oversized chair encourages everyday relaxation with invitingly plush, extra-spacious cushions. ...

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Brogliano Sofa

Effortlessly stylish, indulgently comfortable. This sofa encourages everyday relaxation with invitingly plush, extra-spacious cushions. It embodies...

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$644.80
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Morrilton Next-Gen Nuvella Accent Chair

This accent chair makes everyday lounging refreshingly low-maintenance. Handle spills with ease thanks to washable performance fabric. This chair d...

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Next-Gen DuraPella Power Reclining Loveseat with Console

It’s time to rethink the way you relax—and time to experience the joys of this power reclining loveseat. Taking a fashion-forward approach to the a...

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$1,143.87
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$879.90
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Next-Gen DuraPella Power Recliner

Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power recliner, you can ma...

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Next-Gen DuraPella Power Recliner

This sleek, ultra-modern power recliner has it all. With designer style and head-to-toe comfort, it has the upscale look of leather at a scaled-dow...

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$1,780.90
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Next-Gen DuraPella Power Reclining Sofa

It’s time to rethink the way you relax—and time to experience the joys of this power reclining sofa. Taking a fashion-forward approach to the art o...

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$2,387.71
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Next-Gen DuraPella Power Reclining Sectional Sofa

Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...

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$2,177.11
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$1,674.70
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Next-Gen DuraPella Power Reclining Sectional Loveseat

Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...

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$1,726.14
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Next-Gen DuraPella Power Reclining Sectional Loveseat with Console

Stylish, adaptable and durable. Your living room is the central hub of your home—why settle for anything less? With this power reclining sectional ...

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$656.37
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Tulen Recliner

This rocker recliner puts the win in winning. Its waterfall back design and doubly plump pillow top arms team up with soft chenille fabric to go fo...

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$656.37
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$1,056.51
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$812.70
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Tulen Reclining Sofa

This reclining sofa puts the win in winning. Its waterfall back design and doubly plump pillow top arms team up with soft chenille fabric to go for...

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$1,056.51
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$812.70
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$328.38
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$252.60
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Dallbourne Wall Art (Set of 4)

Taking an abstract approach to neutrals, this wall art set seamlessly balances an elevated feel with inviting style. The white and gold images are ...

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$338.65
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Dallenburg Accent Table

This accent table is a monochromatic, metallic take on sofa-side function. Dressed up in a goldtone finish, it stylishly keeps entertainment essent...

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$245.18
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$188.60
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Dallmen Accent Mirror

Make a statement with this accent mirror. Its curved sunburst design, with black beams and an inner goldtone ring, creates a striking piece, effort...

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$198.38
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$152.60
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Darrman Pillow (Set of 4)

We can’t think of a better way to add a hint of casual warmth to your living area than with this throw pillow. Patchwork stripes in earthy ochre an...

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Dashwick Wall Art

Add a touch of whimsical beauty to your walls. This enchanting wall art features a delicately hand painted butterfly, its wings adorned with soft, ...

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$165.75
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$127.50
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Davinford Table Lamp

This table lamp is a forward-thinking take on monochromatic design. An elongated base with a cinched profile gives this artistic piece the illusion...

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$258.18 - $558.09
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$198.60 - $429.30
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Davismour Area Rug

Wow with contemporary cool character. This divine hand tufted area rug delights with an abstract design in ivory, taupe and charcoal, making it a t...

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$111.15
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$85.50
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Dawthorne Table Lamp

This table lamp expertly balances sophisticated minimalism with casual tranquility. Its refined hourglass form makes an elegant statement, while th...

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$85.50
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$356.98 - $727.09
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$274.60 - $559.30
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Deenbury Area Rug

Artisanal design makes this area rug exceptionally alluring. Its richly hand tufted wool pile is pure pleasure. And the flowing abstract pattern in...

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$3,672.60 - $5,292.40
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Double Deal Reclining Sectional

This power reclining sectional is the perfect combination of sleek style and thoughtful functionality. Engineered for comfort and convenience, it o...

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$4,774.38 - $6,880.12
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$4,774.38
$3,672.60 - $5,292.40
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$3,672.60
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Signature Design by Ashley — Frequently Asked Questions

Does Royal Furniture Philly (Philadelphia, PA) carry Signature Design by Ashley?

Yes. We're proud to carry Signature Design by Ashley — on-trend furniture at everyday value across every room — and you'll find its current lineup right here in this collection.

What is Signature Design by Ashley known for?

Signature Design by Ashley is recognized for on-trend furniture at everyday value across every room, with a focus on balancing style, everyday comfort, and long-term durability so the pieces hold up to real life.

Is Signature Design by Ashley a good brand?

Signature Design by Ashley is a well-established, widely trusted name — one reason we stock it. The best way to judge fit is to browse this collection and compare the pieces against what you're looking for; contact us if you'd like our take.

Does Signature Design by Ashley come with a warranty?

Yes — Signature Design by Ashley products are backed by the manufacturer's warranty, which covers defects for a period that varies by item. Keep your receipt as proof of purchase and contact us if you ever need to start a claim.

Do you deliver and finance Signature Design by Ashley products?

Yes on both. We offer financing options on qualifying purchases, and we deliver throughout our service area — see our shipping & delivery policy or contact us for a quote.

What if my Signature Design by Ashley item arrives damaged?

Note it on the delivery paperwork, take a few photos, and contact us right away. We'll work with you and Signature Design by Ashley to arrange a repair, replacement, or return under our return policy.

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